The Aspen Institute Aspen Prize for Community College Excellence Top 150 2017
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Style Guidelines

Business Card - Standard Vertical FrontBusiness Card - Standard Vertical Back

 Standard Vertical

This is the preferred official business card; it is a 2-sided vertical card.

Business Card

To request business cards please send your information and choice of card to Michael Tews at michael.tews@mcc.edu.

Information needed for card:

Your First and last name (and middle initial, if desired)
Title
Department

Room/Office Number
Telephone Number
Fax Number
Email

If you do not make a vertical or horizontal card selection, the vertical card will be chosen for you.

Please allow 3-5 days for business card proof during peak request times.


Business Card Back - Standard HorizontalBusiness Card Back - Standard Horizontal

 Standard Horizontal

This is an alternate official business card; it is a 2-sided horizontal card.

Note: While the consistent use of the official business card design (the front side, especially) is important in preserving and maintaining the integrity of the MCC brand, the backside of the card may be customized with the following: (1) Program or specific course information in text form (i.e., list), and/or (2) Credential information (in the form of text or a credential logo) for faculty or staff. Requested modifications to the backside of the business card should be made to Alisha Brown, Marketing Coordinator, at alisha.brown@mcc.edu or at 810.232.2554.



Mott Community College

MCC Logos

A variety of different logo styles are offered, in color and black & white variations, for our use in various media applications such as desktop publishing, printing and web applications.

Mott Community College Brand Identity Guide

Brand/Identity Guidelines

It is important that Mott Community College maintain a consistent, professional image. All Mott materials, including internal and external publications, signage, flyers, posters, advertisements, videos, web pages, presentations, letterhead, business cards, and other visual representations carrying the College’s logo should maintain a uniform resemblance. The information contained within are guidelines which must be followed. For any questions regarding logo and brand implementation not covered in this Brand Guide, please contact Alisha Brown at alisha.brown@mcc.edu or (810) 235-5693.

Letterhead

Letterhead

Generic Informational Letterhead:

This letterhead template is a generic MCC template meant to be used for informational letters that do not need to be attributed to a specific department. For example: A generic thank you letter sent to a business for sponsoring an event.

Letterhead

Office Specific Informational Letterhead:

This letterhead template is meant to be used for informational letters that are from a specific department. For example: A financial aid award letter where students would need to contact the Financial Aid Office with questions.

The template includes fields within the black bar at the top to allow the user to create office specific letterhead. It is recommended that at least 3 of the following fields are included: Name of the Office, Telephone Number, Email address for the point of contact, and/or Room number.

Letterhead

Ceremonial Letterhead:

This letterhead is meant to be used for ceremonial or executive purposes only. For example: a letter announcing that a student has won a scholarship or a letter from the Office of the President or the Vice Presidents. It can be customized for the specific sender.


Writing Styles

Use these writing styleguides to help with consistency in all college related writings.


Powerpoint Template

Powerpoint Template

Mott branded template for use with powerpoint presentations.


MCC Web page samples

Web Development

Graphic guides that demonstrate fonts, color, and effects for graphics on our website.

MCC Main Web Color Palette

Color Palettes

Includes color guides for RGB, PMS & CMYK for use in screen and print applications. This is intended to assist in color consistency campus-wide.


May 5, 2017
Mott Tree Logo