Table of Contents
8000 - Public, Organizational, Government and Media
Relations
8001 Goals and Objectives - MCL,
389.121(1)
8100 Governmental Relations
8120 Relations With Local Governmental
Authorities
8130 Relations With State Governmental
Authorities
8150 Relations With Federal Governmental
Authorities
8200 Relations With Political Organizations
8210 Disseminating of MCC News to
the Media
8215 Information Dissemination
8220 Reports to the Electronic Media
8230 Public Relations and Information
8240 Freedom of Information
8260 Press Releases/Media Contacts
8270 Personnel Directory
8300 Speakers
8420 Community Borrower Card
8001 Goals and Objectives
General: Educational public relations is a process of communication
between the board, the college district, and its internal and external
publics.
Educational public relations is a management function which interprets
public attitudes, identifies the policies and procedures of an individual
organization with the public interest and executes a program of
action to encourage public involvement and to earn public understanding
and acceptance of college issues.
The Board seeks to establish a satisfactory working relationship
with all governmental, educational, and private agencies having
an interest in building capacity in the community and whose goals
are compatible with those of the College.
The following basic policy statements apply:
The Board shall, through its President and his designee(s):
- Keep the constituents of the college district informed on
issues impacting the college. The college will use all channels
of communications to share information with the public.
- Invite the advice and counsel of the constituents of the college
district to shape institutional direction; and
- Solicit input of the college district and regional constituents
through advisory committees appointed by the board or administrative
staff.
LEGAL REF: MCL 389.121(1)
Approved: May 22, 2000
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8100 Governmental
Relations
General: The Board acknowledges the importance of establishing
a good working relationship and to open lines of communication with
governmental agencies having a interest in building relationships
in the community.
The following basic policy statements apply:
- The President and his designee(s) shall recommend the creation
of ad hoc committees, and appointment of representatives to serve
as liaison with specific organizations.
- The Board, the President and his designee(s) shall, as part
of community outreach, establish working relationships with various
government agencies and its leadership staff.
- The Board will attempt to meet periodically with the boards
of governmental agencies to enhance communications and working
relationships.
Approved: (College Relations Handbook & MASB)
Approved: May 22, 2000
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8120 Relations With
Local Governmental Authorities
General: The Board desires to maintain a productive working relationship
with local governmental and community agencies.
The following basic policy statements apply:
- A cooperative effort shall be maintained between county commissioners,
the City of Flint, the intermediate school district, constituent
school districts, and other cities and townships within which
the college district is located.
- The President and his designee(s) will collaborate with fire
and law enforcement units to protect the safety of faculty, staff
and students and visitors.
- The College shall cooperate with the county health department
in developing procedures for the control of communicable diseases
in the college.
- The President shall appoint a suitable person to represent
the college on each local development finance authority on which
the college has a right to membership.
LEGAL REF: (Act No. 281, Public Acts of Michigan, 1986)
Approved: May 22, 2000
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8130 Relations With
State Governmental Authorities
General: The Board seeks to establish a sound working relationship
with the Michigan State Board of Education, the Michigan State Department
of Education, state departments and the state legislature.
The following basic policy statements apply:
- The President shall keep board members informed of state legislative
policy, rules and proposals that affect the college.
- The Board may take positions on issues and communicate such
positions to the appropriate legislative/governmental body or
through its professional associations.
- The Board encourages its members and staff to serve on committees
established by state government authorities.
Approved: May 22, 2000
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8150 Relations With
Federal Governmental Authorities
General: The Board of Trustees recognizes the tremendous impact
federal funding and legislation has on the College. The board desires
to maintain on-going communication and linkages with federal agencies,
departments and it legislators.
The following basic policy statements apply:
- The President shall keep the Board members informed of federal
legislative proposals that affect the college.
- The Board may take positions on such issues and communicate
such positions to congressman and U.S. senators either directly
or through its memberships.
- The Board encourages its members to take an active role in
influencing federal legislation affecting the college where appropriate
and in conjunction with the administration and lobbying policy.
Approved: May 22, 2000
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8200 Relations With
Political Organizations
General: The Board of Trustees recognizes the importance of the
political process at the local, state and national level. It also
recognizes the need for a college environment and climate conducive
to teaching and learning.
Therefore, the following basic policy statements apply:
- Political candidates or political parties normally shall
be prohibited from promoting candidates or political party activities
in college buildings during normal instructional hours or in ways
that interfere with college classes or the operation of the college
facilities. As an exception, they may be invited to speak, either
as part of a class project or as part of the instructional program,
as provided in the policy on speakers.
- Such organizations may use college facilities according to
“Use of College Facilities” policy.
- The circulation of petitions is not permissible when done
during an employee’s or student’s assigned working
hours.
Approved: May 22, 2000
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8210 Disseminating
of MCC News to the Media
General: The President and his designee(s) bears the responsibility
for official communications from the college to the media as well
as a relative responsibility for statements made by individuals
referred to the media.
The following basic policy statement applies:
When individuals are approached independently by the media and
speak without referral by the President or his designee(s) or
other official authorization, these individuals must bear full
responsibility for their remarks.
Approved: January 28, 1980
Reviewed: June 26, 1989
Revised: May 22, 2000
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8215 Information
Dissemination
General: Communications to the general public, in addition to standard
college news, are encouraged in every possible way. The President
or his designee(s) shall inform and expose the public to college
programs and opportunities in academic areas, community services,
continuing education, and cultural and athletic events.
The following basic policy statement applies:
The Board endorses the use of public service radio and television
time to allow personal appearances by board members, faculty,
and staff as often as possible.
Revised: May 22, 2000
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8220 Reports to
the Electronic Media
General: The President or his designee(s) shall be responsible
for reporting the official actions of the board to the electronic
media as soon as practicable. Printed and verbal news releases to
the press when not in attendance at board meetings are the responsibility
of the President.
Approved: May 22, 2000
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8230 Public Relations
and Information
General: The Board of Trustees and all employees of the College
shall actively promote goodwill toward the College among constituent
districts and the general public. The goal shall be to develop and
maintain an effective means of communication, marketing and general
support of public education to heighten citizen support and understanding
of higher education in Genesee County and across the region.
The following basic policy statements apply:
- The public relations programs shall include the following
kinds of activities:
- Publications for the information of college personnel and
residents of the district
- Coverage of college programs by the news media
- Recognizing activities of outstanding faculty, staff and
students.
- The Board supports planned, regular communication between
the College district and its constituents.
- Representatives of the news media shall be invited to attend
all regular and special meetings of the Board. Those unable to
attend meetings may obtain information about board meetings by
contacting the President’s Office or the Marketing/Public
Relations Office.
- The Board encourages citizens to visit college facilities.
Information about operations, activities and functions of the
College shall be released to the public or news media through
the President and his designee(s).
- News releases may be issued to the news media. Such releases
and their content shall be at the direction of the President and
his designee(s).
- Paid advertising shall be under the direct supervision of
the President and his designee(s).
Approved: May 22, 2000
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8240 Freedom of
Information
General: The Board of Trustees recognizes its responsibility under
the Michigan Freedom of Information Act, P.A. 553 of 1996.
Therefore, the following basic policy statements apply:
- Requests under the Freedom of Information Act (FOIA) shall
be processed in accordance with the act.
- FOIA requests shall be submitted to the Office of the President
or his designee(s) for referral, review and action.
- A log of FOIA requests and responses shall be maintained.
Approved: (P & College Relations Handbook)
Approved: May 22, 2000
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8260 Press Releases/Media
Contacts
General: Press releases, and media contacts directly expose the
College to full public scrutiny, therefore, the quality and accuracy
of information provided are essential to maintain the image of the
College. The Board of Trustees encourages ongoing communications
through the media to the community in an effort to keep citizens
well informed concerning programs and services of the College.
The following basic policy statements apply:
- The President and designee(s) shall, through the Marketing/Public
Relations Office, develop an on-going program of communication
with the community utilizing the various mediums available.
- Public release of college information shall conform with applicable
state and federal regulations to both confidentiality as well
as the public’s right to know.
- The President and designee(s) shall develop an administrative
operating procedure to detail staff responsibility in the preparation
of materials for use with the media, establish an approval process
for such releases and for dealing with the media when authorized.
- The President, the Board Chair, and other designees of the
President, are the official spokespersons for the College.
Approved: (MASB) - Recommended & College Relations Handbook)
Approved: May 22, 2000
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8270 Personnel Directory
General: The Board of Trustees supports the development of a general
personnel and college directory which identifies personnel by assignment,
division/department and program.
The following basic policy statement applies:
Distribution of directories for political or commercial use
is prohibited.
Approved: (MASB - Recommended & College Relations Handbook)
Approved: May 22, 2000
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8300 Speakers
General: The Board of Trustees shall foster a spirit of free inquiry
and shall encourage the timely discussion of a wide variety of issues,
provided that the views expressed are stated openly and are subject
to critical evaluation.
Restraints on free inquiry shall be held to that minimum which is
consistent with preserving an organized society in which peaceful
democratic and lawful means for change are available.
The following basic policy statements apply:
- The Board of Trustees encourages speakers on various topics
to enrich the College environment and experience for faculty,
staff, students and community.
- The Board endorses the development of a Speaker’s Bureau
consisting of qualified board members, faculty, staff, and students
to speak to community groups and in open forums.
Approved: May 22, 2000
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8420 Community Borrower
Card
The Mott Community College Board of Trustees encourages adult
patrons who currently hold a library card at either the Genesee
District or the Flint Public libraries to apply for a community
borrower card at the Mott Community College Library.
The following policy statements apply:
- Community Borrower Cards will be issued for a period of one
year.
- The collection at the Mott Library should be used to supplement
the collections of the public libraries.
- Patrons should check the public library for the needed materials
before coming to Mott Library.
- Persons requesting a community borrower card will be asked
to show two forms of personal identification.
Approved: May 22, 2000
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