Course Description Mott Community College

Principles of Marketing

3/3 Division: Business
Meets Gen Ed Category:
Course Requirements: Prerequisite: Placement into RDNG-016 (ACSR-016).
Description: This course is designed as an introduction to the marketing environment and the role marketing plays in that environment. The course is intended to cover the marketing mix, entrepreneurship, consumer behavior and ethics in the business world of today and tomorrow.
Print this Page Email this Page
Note: All Courses are not offered every semester.
MOTT COMMUNITY COLLEGE|1401 East Court St. ~ Flint, MI 48503|(810) 762-0200
© MCC 2002-2015