MCC :: Marketing Management - Associate in Applied Science

Marketing Management
Associate in Applied Science

This program guide lists the current requirements for this degree. See bottom of page for a link to previous versions of this program guide.

Business Division
Office: Curtice-Mott Complex CM2133
Phone: (810) 762-0429

This program is designed to provide opportunities in careers in the distribution of goods and/or services. Students can combine a college education with supervised on-the-job training. Students who select this program will find opportunities in advertising, marketing, sales, as management trainees or related management positions. With additional experience, training and proven capabilities, there are advancement opportunities to store manager, sales manager, ad display manager and/or business owner.


Occupational Specialty Courses
note		course	Description	Credit Hours	Contact Hours	TOP
		BUSN-108	Business Sales	3	3
		BUSN-253	Advertising	3	3
		BUSN-255	Principles of Marketing	3	3
		BUSN-257	Consumer Behavior	3	3
		MKT.-151	Retail Management	3	3
		MKT.-153	Sales Promotion Methods	3	3
		MGMT-183	Small Business Management	3	3
		MGMT-181	Principles of Management	3	3
		MKT.-251	Management of Marketing Techniques	4	4
Group Total				28	28

Related Requirement Courses
note		course	Description	Credit Hours	Contact Hours	TOP
		ACCT-101	Applied Accounting	4	5
	or	ACCT-201	Principles of Accounting I	5	5
		BUSN-104	Introduction to Business	3	3
		BUSN-106	Business Math	3	3
		BUSN-251	Business Law I	3	3
		COMG-153	Computers-A Practical Approach	3	3
	or	OISY-120	Principles of Office Information Process	4	4
Group Total				16-18	17-18

Recommended Elective Courses
note		course	Description	Credit Hours	Contact Hours	TOP
		ACCT-202	Principles of Accounting II	5	5
		BUSN-206	Business Communications	3	3
		COMI-160	Introduction to Computer Info Systems	3	3
		COMM-131	Fundamentals of Communication	3	3
		ECON-125	Personal Money Management	4	4
	or	ECON-221	Principles of Economics (macroeconomics)	4	4
			and
		ECON-222	Principles of Economics (microeconomics)	4	4
		GEOG-145	Economic Geography	3	3
		MKT.-159	Management Co-Op I	2	2
		MKT.-258	Management Co-Op II	2	2
		MKT.-259	Management Co-Op III	2	2
		MGMT-283	Organizational Behavior	3	3
		MGMT-284	Labor Relations for the Supervisor	3	3
		MGMT-286	Human Resources Management	3	3
		PSYC-281	General Psychology	3	3
		SOCY-191	Introductory Sociology	3	3
Group Total				As needed

General Education Requirements (minimum of 18 credits required)
English Composition (3 credits)
note		course	Description	Credit Hours	Contact Hours	TOP
		ENGL-101	English Composition I	3	3
Humanities (3 credits)
note		course	Description	Credit Hours	Contact Hours	TOP
		COMM-131	Fundamentals of Communication	3	3
Social Science (3 credits)
note		course	Description	Credit Hours	Contact Hours	TOP
		PSYC-281	General Psychology	3	3
	or	SOCY-191	Introductory Sociology	3	3
Mathematics (3-4 credits)
note		course	Description	Credit Hours	Contact Hours	TOP
			Test out by placing into MATH 120 or higher on the MCC Placement test OR Complete any 100 level or higher Mathematics course	3-4	3-4
Additional General Education Credits to Fulfill General Education Requirements
note		course	Description	Credit Hours	Contact Hours	TOP
		ENGL-102	English Composition II	3	3
			Credits should be selected according to your degree program from Humanities, Social Science, Math, Natural Science, and Information Technology
Group Total				18	18

				Credit Hours	Contact Hours
			PROGRAM TOTAL:	62-64	63-64


Please see the Archive Program Guide Page to view previous guides for this program.	TOP

MOTT COMMUNITY COLLEGE

1401 East Court St.

Flint, MI 48503